Step 3 · Core
Smart Growth.
A steady flow of enquiries, tested every month.
One lead channel, run and tested every month, with a landing page, tracking, instant replies and follow-ups. And an enquiry target we agree together.
£495
a month + VAT
£3,025 of value in month one
Hit the agreed enquiry target in 90 days, or we work free until we do.
Sound familiar?
You’ve tried marketing. You can’t tell what it did.
Enquiries come in waves, leads go cold before anyone calls back, and the reports don’t say what actually worked.
For: Owners who look the part online and now want enquiries, not just likes.
- You’ve paid for ads and can’t tell if they worked
- Enquiries come in waves, then dry up
- Leads go cold before you call back
- People visit your website and leave
- You don’t know what an enquiry costs you
- Your last agency’s reports made no sense
What you get
Everything that turns interest into enquiries.
Here’s what each part looks like when it’s finished, using Halden & Co Accountants, a made-up accountancy firm, as the example.
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01
One lead channel, run and tested every month
Google Ads, Facebook and Instagram ads, or local SEO. With ads, we also retarget people who visited but didn’t enquire.
- Google Ads, Facebook and Instagram ads, or local SEO
- With ads, we retarget people who visited but didn’t enquire
- Tested every month; we keep what wins
Worth £495 a month on its own
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02
Smart Plan
Your Ideal Client Profile, a one-page core message, your Customer Value Journey and a 90-day test plan.
- Your Ideal Client Profile
- A one-page core message
- Your Customer Value Journey
- A 90-day test plan with a budget and a number for each test
Worth £295 on its own
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03
A landing page
Built for your main offer.
- Built for your main offer
- Written from your core message
- Fast and clear on a phone
Worth £395 on its own
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04
Conversion tracking
Every call, form and WhatsApp message counted.
- Every call, form and WhatsApp message counted
- You see which ad or page each one came from
- So you know what an enquiry really costs
Worth £195 on its own
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05
Instant reply and lead follow-up
A text or email to every new enquiry within a minute.
- A reply to every new enquiry within a minute
- Follow-ups by text and email for anyone who doesn’t book
- Useful, never pushy, and they stop on their own
Worth £145 on its own · plus lead follow-up, worth £195
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06
A one-page report and a 30-minute call, every month
In plain English. Bad news first.
- In plain English, bad news first
- What we tested, what won and what’s next
- A 30-minute call to go through it
Included · plus google Business Profile kept fresh, worth £95 a month
Also included
- Smart Start included On a 6-month agreement. Already had it? The £95 comes off your first month. £1,015
- Review booster Review requests sent by text and email after every job. £195
Add it up
£3,025 of value in month one, for £495.
Every “worth” is what we charge for that item on its own. You can see them all on our price list.
| One lead channel, run and tested every month | £495 a month |
| Smart Plan | £295 |
| Conversion tracking | £195 |
| A landing page | £395 |
| Instant enquiry reply | £145 |
| Lead follow-up | £195 |
| Google Business Profile kept fresh | £95 a month |
| A one-page report and a 30-minute call, every month | Included |
| Bonus Smart Start included | £1,015 |
| Bonus Review booster | £195 |
| Total value | £3,025 of value in month one |
| Your price | £495 a month + VAT |
How it works
About 30 minutes a month of your time.
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Week 1
Your Smart Plan
We agree your ideal client, your message and a 90-day enquiry target.
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Weeks 2–3
Set up and live
Landing page, tracking, instant replies and follow-ups built; your channel goes live.
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Every month
Test and report
We test, keep what wins and send a one-page report, then a 30-minute call.
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Day 90
Target check
Hit the agreed target, or we keep working free until we do.
Why owners say yes
Every worry, answered.
- “I’ve been burned by an agency before.”
- An enquiry target we agree together, and we work free until we hit it.
- “I don’t know what works.”
- We test every month and keep what wins, and every enquiry is tracked.
- “I haven’t got time.”
- Done for you. About 30 minutes a month of your time.
- “Leads go cold.”
- Every new enquiry gets a reply within a minute, automatically.
- “Most people don’t buy straight away.”
- Follow-ups by text and email, and ads that remind people who visited.
- “I’ll be locked in.”
- The first term is 3 months, then 30 days’ notice.
Our guarantee
Hit the agreed enquiry target in 90 days, or we work free until we do.
In week one we agree a target number of enquiries for the first 90 days, based on your budget and what we’re tracking. Your side: at least £300 a month on ads, reply to enquiries within one working day, and approve our work within two.
Questions
Good to know.
How much do I need to spend on ads?
At least £300 a month, paid straight to Google or Meta, never through us. The fee covers up to £1,500 a month of ad spend; above that it’s 15% of spend.
Which channel will you use?
We choose together in your Smart Plan: Google Ads, Facebook and Instagram ads, or local SEO, depending on how your customers look for you.
What happens if you miss the target?
We keep working free until we hit it. Your side: at least £300 a month on ads, reply to enquiries within one working day, and approve our work within two.
Is Smart Start included?
Yes, on a 6-month agreement. Already had it? The £95 comes off your first month.
How do I pay?
By card, online, through Stripe, charged monthly. Prefer to talk first? Message us on WhatsApp and we’ll send you a payment link after the call.
Can I fix the price?
Yes. On a 12-month agreement your price is fixed for the year.
A steady flow of enquiries, with the risk on us.
£495 a month. Hit the agreed target in 90 days, or we work free until we do.
Message us on WhatsApp and we’ll reply with your next step and a secure Stripe payment link.